People say that proper website maintenance is important. But you may be thinking, “our company website runs just fine, why should we have to maintain it all the time?”
I might say that your car runs fine as well, but you still maintain it from time to time to keep it running. Some might say that a website is not a car. And on and on it goes…
So let me clarify why I say that regular, proper website maintenance is critical…Continue reading
A Kudu Websites client contacted me, asking about an email he received from a "domain service" company. The client had recently registered the domain name mentioned in the email. He was concerned that he had neglected to do something important that might put his domain name at risk.
Was this a scam, or something that needed attention?
Yes, your unsecure website can hurt your business! Why? It’s all about trust.
We live in a world where all kinds of crooks hang out. The online world is the same. There are all sorts of crooks and hackers. They range from “script kiddies” (amateur hackers) to cyber criminals to government-sponsored hackers.
This leaves us with a range of people looking for ways to exploit anything they can on the web.
That includes your business website! Or more specifically, the information that travels between your website and its visitors. Continue reading
Some people say email is dead.
But you know what? They are dead, flat wrong!
Email is alive and well. And what’s more, Internet marketers regard email marketing as the number 1 activity that all businesses should engage in on the Internet.
Do you use email marketing in your business? If not, it’s time to begin.
Do you remember when Grandma used to bake cookies?
She’d roll out the dough and use a cookie-cutter to make a hundred identical cookies in no time.
In the world of business websites we have a very similar thing… cookie-cutter websites.
But while grandma’s cookies were always a hit, especially with the little ones, cookie-cutter websites are not quite as “delicious.”
You see, not everything was meant to be duplicated at high speed!